The Devil Wears Prada shares new music video for ‘Time’

HMTV 26 Jul 22 By

The Devil Wears Prada shares new music video for ‘Time’

HMTV 26 Jul 22 By

HMTV
The Devil Wears Prada - 2022
Photo by Imani Givertz

The Devil Wears Prada recently announced their eighth album, Color Decay, and today, the band has shared the video for “Time.”

“Not to be too obvious, but this song is about how we are all victims to the passing of time,” the band says about the track’s deeper meaning. “It can feel so fast or too slow, but it is never on our side. That sentiment mixed with one of the heaviest riffs on the record and an industrial, almost-EDM format make it a standout.”

About the video, the band has this to say:

“Our goal for ‘Time’ was to create an entirely new visual for the band. Something that would fit the combination of aggressive riffs and the pulsing vibes in the song. Working with Chris and Kate again, their use of a dance troupe with amazing choreography really helps emphasize the chaotic feelings of speeding up and slowing down that the lyrics spell.”

TDWP also shares the connection between the song and the tour, saying, “‘Time’ is the perfect song to drop right at the start of our Zombie Tour — connecting the aggressive chaos of both EPs with the haunting melody running throughout Color Decay. As a band, we have never felt stronger about where we’ve come from and where we are going!”

The Devil Wears Prada Zombie Tour w/ Stray From The Path + Dying Wish

8/4 — Milwaukee, WI — The Rave
8/5 — Detroit, MI — Majestic
8/6 — Columbus, OH — Kemba Live!*
8/7 — Pittsburgh, PA — Mr. Smalls
8/9 — Baltimore, MD — Sound Stage
8/10 — Reading, PA — Reverb
8/11 — New York, NY — Irving Plaza
8/12 — Boston, MA — Paradise
8/13 — Montreal, QC — Corona
8/14 — Toronto, ON — Danforth Music Hall
8/16 — Grand Rapids, MI — Intersection
8/17 — Chicago, IL — House of Blues
8/18 — Kansas City, MO — Truman
8/19 — Denver, CO — Oriental Theatre
8/20 — Salt Lake City, UT — The Complex
8/21 — Boise, ID — Knitting Factory
8/23 — Seattle, WA — El Corazon
8/24 — Portland, OR — Hawthorne
8/25 — Sacramento, CA — Goldfield Trading Post
8/26 — Los Angeles, CA — Regent
8/27 — Anaheim, CA — House of Blues
8/28 — Mesa, AZ — Nile Theatre
8/30 — San Antonio, TX — Vibes
8/31 — Houston, TX — White Oak Music Hall
9/1 — Dallas, TX — South Side Music Hall
9/2 — Memphis, TN — Growlers
9/3 — St. Louis, MO — Red Flag
9/4 — Ft. Wayne, IN — Piere’s
9/6 — Nashville, TN — Eastside Bowl
9/7 — Atlanta, GA — The Masquerade
9/9 — Tampa, FL — The Orpheum
9/10 — Columbia, SC — The Senate
9/11 — Danville, VA — Blue Ridge Rock Festival^
*With Beartooth, Silverstein, + Erra
^Festival

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