Memphis May Fire knows a thing or two about getting under skin. They put their metaphors to work in the song “Beneath the Skin,” the latest jammer from MMF to get the music video treatment. The band is currently on tour supporting Unconditional.

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Amy Sciaretto

PR in the Time of Pandemic

No one knows artists better than Amy Sciarretto, industry veteran and President of Atom Splitter PR. So when the world hit pause and artists had to call an audible, there is no one better to talk to about how those bands are pivoting in a new reality. Sciarretto talks to us from her own home in New Jersey about how the pandemic is affecting artists, their process of undergoing transition, and how it's going to change music – maybe in great and unexpected ways.

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