89.3 KSBJ announces the upcoming launch of an online and on-air digital music entertainment experience for the NOW generation, NGEN.  The new station will officially launch on November 18 at the TobyMac Winter Wonder Slam Tour at Reed Arena in College Station.

Using state-of-the-art HD technology, NGEN will provide listeners a format similar to listening to their personal MP3 players with sound quality and music selection.  A “listener oriented” station, NGEN will provide an outlet for listeners to have an active role in the station with music selection and discussion topics.  Featured artists will include TobyMac, Skillet, Fireflight, Group 1 Crew, Lecrae, Relient K, Superchick and Switchfoot.

“For years, KSBJ has been dreaming about a full-time radio station for our youth.   That day is finally here,” said KSBJ President and General Manager, Tim McDermott.  “We feel it is important to provide this ‘now’ generation of Christian youth with what they want, a station designed especially for them!  It is our hope N.GEN will capture the energy of today’s youth as well as power a world of good.”

Although the launch is in November, listeners can stay up to date on all NGEN details at the website as well as Facebook and Twitter.  Between now and October 1, those who “like” the NGEN Facebook page will be entered to win a free portable HD radio.

Beginning November 18, the station will be available through HD receivers on channel 89.3 HD-2 in Houston and 92.5 KWUP HD- 2 in Bryan/College Station.  Additionally, listeners can tune in on FM analog receivers through 93.3 FM in Bryan/College Station and 99.7 FM in Brenham.  NGEN will be accessible globally online at www.NGENradio.com.

For more information on KSBJ’s new Christian music experience, please visit www.NGENradio.com or www.ksbj.org.

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