The Afters Prominently Heard on
“The Biggest Loser” and “You Deserve It”
Band Scores Back-to-Back No. 1’s at Radio with
“Light Up the Sky” and “Lift Me Up”
No strangers to television exposure, The Afters’ latest songs from their album Light Up the Sky have received placement on a slew of TV promotions including NBC’s popular “The Biggest Loser” and ABC’s new philanthropic “You Deserve It”.
“Light Up the Sky” will be played in the Dec. 6 finale of NBC’s mega hit “The Biggest Loser.” ABC’s new show “You Deserve It” has also been supportive of The Afters’ music using “Lift Me Up” in promotion for the program.
In addition to No. 1’s at both AC and CHR radio, both “Light Up the Sky” and “Lift Me Up” have been constant mainstays in the top 5 on the iTunes ® Christian and Gospel Songs Chart. “Lift Me Up” is still Top 10 at AC Indicator.
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Texas-based band The Afters were propelled into the national spotlight with their INO/Sony Music Label Group debut I Wish We All Could Win. The project spawned the swirling, melodic hit “Beautiful Love,” earning the band an enthusiastic following when the song was selected as the theme track for MTV’s “8th and Ocean.” “Beautiful Love” was also the most downloaded track of 2006 on the iTunes ® Inspirational charts and garnered the band an mtvU award as well. The Afters’ sophomore release Never Going Back To OK (INO/Columbia Records) debuted in the Top 50 on the Billboard Top 200, and proved to be sensation on the silver screen with “Grey’s Anatomy” (ABC), “Dr. Phil,” “Army Wives” (Lifetime) and “Rachael Ray.” The band’s third record Light Up the Sky has bolstered two No. 1 radio hits, as well as placement in “The Biggest Loser” (NBC) and “You Deserve It” (ABC). A slew of media including Rolling Stone, Seventeen.com, E! News Live, TV Guide, Premiere Radio and more also picked up on covering The Afters.