Hal Leonard Fretlight Partnership Brings Guitar Videos to Light

Optek Music Systems Inc. (www.fretlight.com), makers of the Fretlight® Guitar, today announced they have partnered with Hal Leonard Corporation (www.halleonard.com), the world’s largest music print publisher, to make Hal Leonard’s vast catalog of instructional and play-along guitar videos Fretlight Ready. For the first time, Hal Leonard’s instructional guitar videos will simultaneously light the fretboard of a Fretlight Guitar in real-time, enabling players to concentrate on the neck of the guitar and see the exact fingering positions played by the professionals featured in the videos.

By giving guitarists the information they need where they need it, the patented interactive learning system on the Fretlight guitars allows a player to learn guitar faster and with better retention. Now, for the first time, top-notch instructional content from Hal Leonard’s bestselling DVD’s have been modified as Fretlight Ready videos to light a Fretlight Guitar. The videos enable players to see the exact fingering positions for playing signature songs by artists ranging from Albert Collins to ZZ Top.

“Fretlight Guitars offer a unique and effective instructional path for people to learn guitar,” said Brad Smith, Senior Sales and Marketing Manager for Hal Leonard. “Our unparalleled video content coupled with their innovative system will enable players to advance their skills faster than ever before, and to have fun while they are doing it.”

The following Fretlight Ready videos are available immediately and Optek plans to roll out additional titles on an ongoing basis.

  • Eric Clapton – The Solo Years
  • Classic Rock Guitar Play-Along Vol. 1 – Kansas, Ted Nugent, Cheap Trick, ZZ Top, Lynyrd Skynyrd, Free, Mountain, Rick Derringer
  • Bob Seger – Guitar Play Along – Vol. 18
  • Lennon & McCartney Guitar Play-Along Vol. 12
  • Blues Classics Guitar Play-Along Vol. 23 – John Lee Hooker, Stevie Ray Vaughan, Elmore James, Albert Collins, Bobby Bland, BB King, Eric Clapton

“The Hal Leonard video library represents the most complete catalog of video instruction in the world. Enabling our customers to enjoy this great content while seeing it light up on their Fretlight guitar is a dream come true,” said Rusty Shaffer, CEO of Optek Music Systems. “We look forward to expanding the title selection over the coming months to accommodate guitarists of all levels and styles.”

In addition to Hal Leonard instructional videos, Fretlight guitars come complete with Fretlight Studio software. Free with every guitar, Fretlight Studio allows a player to slow down the tempo, loop specific parts, and improvise with virtually any scale over custom progressions. With the addition of the industry-leading tablature editing software, Guitar Pro 6 Fretlight Ready, a Fretlight Guitar user can download tabs via the internet and watch them instantly come to life right under their fingers.

Fretlight Ready videos featuring Hal Leonard instructional content are available immediately at the suggested retail price of between $18.99 and $23.99. For more information or to place an order, visit http://www.store.fretlight.com.

Press Contact: Carol Arnold, Arnold Communications, (877) 718-4604 x2, carol@arnoldcomm.com.

About Hal Leonard Corporation

Founded in 1947, Hal Leonard Corporation (www.halleonard.com) is the leader in the music print industry, producing songbooks, sheet music, educational publications, reference books, videos, DVDs, CD-ROMs, children’s music products and more. The company represents in print some of the world’s best known and most respected publishers, artists, writers and arrangers. Hal Leonard is headquartered in Milwaukee, WI and also has offices in New York, Winona, MN, Melbourne, Hong Kong and London.

About Optek Music Systems, Inc.

Optek Music System, Inc. was founded in 1988 and is based in Reno, NV. Developers of the Fretlight® Guitar, this privately-held company manufactures and distributes six-string electric guitars that utilize a truly revolutionary patented technology through its interactive light system that allows the player to learn the guitar quicker and with better retention. Notes, scales, chords, progressions, lessons, songs, riffs and more are easily accomplished through its Fretlight Studio software.  Optek has many U.S. and international patents as well as patents pending for its interactive guitar learning systems and musical instrument manufacturing designs. For more information, visit www.fretlight.com.

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