EXCLUSIVELY PREMIERE VIDEO FOR
“FACE TO THE FLOOR”
TODAY (12/23) ON VEVO
EXPLOSIVE TRACK FROM THE FULL-LENGTH ALBUM
‘HATS OFF TO THE BULL’
IMPACTING RADIO NATIONWIDE
HAVING ALREADY ACHIEVED THE #1 POSITION AT ACTIVE ROCK AND A TOP TEN SPOT AT MODERN ROCK
Alternative hard rock trio CHEVELLE has exclusively premiered the video for their latest single “Face To The Floor” today, Friday, December 23 on Vevo.com. The performance-based video, which can be viewed here:http://www.vevo.com/watch/chevelle/face-to-the-floor/USSM21102041, mirrors the chaotic and economic state currently facing millions of Americans. The video was directed by P.R. Brown and shot in Los Angeles.
“Face To The Floor” on Vevo:
“It’s an angry song,” explains lead singer and songwriter PETE LOEFFLER about the inspiration for “Face to the Floor.” “The lyrics are about all the people who have been taken advantage of. I reference Bernie Madoff and his Ponzi scheme. He raked people over the coals, stole and is a terrible person. One day, these people have everything, and the next day it’s completely gone.”
In his CD review, Dan Aquilante of the NY POST hailed the explosive track as “a powerhouse head-banger that would make the Occupy Wall Street protesters mosh without pepper-spray. The tune’s loopy melody has a very Metallica feel, while the lyrics spit in the face of Wall Street greed, corporate corruption and power-hungry robber barons ready to stomp the little guy. The rich may get richer, but the poor get to rock out.” (12/6/11). With its hypnotic and grinding riff, “Face To The Floor” is the first single off the band’s newly released full-length album HATS OFF TO THE BULL (Epic Records) which debuted at #19 on the Billboard Top 200 chart; the song continues to impact radio nationwide reaching #1 at Active Rock and Top 10 at Modern Rock Radio.
CHEVELLE—PETE LOEFFLER (Guitars, Vocals), SAM LOEFFLER (Drums) and DEAN BERNARDINI (Bass, Vocals)–recently stopped by ABC TV’s Jimmy Kimmel Live! outdoor stage where they performed “Face To The Floor” and “Same Old Trip” also off HATS OFF TO THE BULL. Watch both performances here: CHEVELLE perform “Face To The Floor” and “Same Old Trip” on ABC TV’s Jimmy Kimmel Live!:
“Face To The Floor”
“Same Old Trip”